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Trump Tapes; More Grist for the Media Mill(er)

PR

The latest chapter in the love-hate relationship that has developed between presumptive GOP presidential candidate  Donald J. Trump and the media (he loves to hate them) involves twenty-five year old audio tapes. Trump allegedly posed as his own publicist, calling himself John Miller, and conducted a phone interview with People magazine.

The world of publicists and public relations is often seen as being a bit dodgy at the best of times.

The world of publicists and public relations is often seen as being a bit dodgy at the best of times. These folks are often referred to as flacks or flaks, depending on which origin you believe: on the one hand it is said to be after Gene Flack, a movie publicity agent, on the other a flak, as in anti-aircraft fire, used to shield the subject from the press. 

These tapes have come to light, some even claim Trump himself leaked them to stoke the media feeding frenzy, and have been played countless times. Some say it is him, but he denies it outright. Trump’s detractors have been all over this as evidence of his untrustworthy side. Very un-presidential to string along a journalist.

I’m certainly not a Trump supporter, but I find this latest example of how Americans love to nitpick to the nth degree those who run for office, to be a little over the top.

We are supposed to admire this bit of harmless skulduggery all in the name of entrepreneurship. It shows ingenuity, chutzpah, determination.

There is an ad running on most networks, the company name escapes me – the sign of a bad ad –  in which a guy is trying to start up a business in his garage. He answers the phone then ‘transfers’ the call to the sales department. Of course it is him posing as the sales department to create the impression of a larger company. We are supposed to admire this bit of harmless skulduggery all in the name of entrepreneurship. It shows ingenuity, chutzpah, determination.

This is not an original concept, people have been ‘letting on’ or misleading others in the early stages of company development since commerce began. Usually it is seen as hustling; an admirable trait. So why is it that Trump’s attempt to be his own publicist under an assumed name is being met with disdain? There is no shortage of egregious statements and actions in his past more suitable to outrage. But the logic behind this one eludes me. Big deal.

DCS_Grad_2 DCMontreal – Deegan Charles Stubbs – is a Montreal writer born and raised who likes to establish balance and juxtapositions; a bit of this and a bit of that, a dash of Yin and a soupçon of Yang, some Peaks and an occasional Frean and maybe a bit of a sting in the tail! Please follow DCMontreal on Twitter and on Facebook, and add him on Google+
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